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Archives: Marketing

GDPR Troubles, Gendered Branding and Split Testing

May 27, 2022 Nick Cotton

In this week’s news: Too many GDPR complaints, quiet products get loud and testing your site in detail. [ Read More ] about GDPR Troubles, Gendered Branding and Split Testing

Traffic Personas, VPN Disaster and Postponed Rollouts

Apr 24, 2021 Nick Cotton

In this week’s news: Take a look at methods to produce effective marketing personas, trusted VPNs shouldn’t be trusted and Google gives everyone more time to prepare for the next update. [ Read More ] about Traffic Personas, VPN Disaster and Postponed Rollouts

Social Accessibility, Funnel KPIs and Accelerated Mobile Pages

Mar 27, 2021 Nick Cotton

In this week’s news: Deaf users of social media need support, the best KPIs for confidence in your funnel and see how AMPs play into your SEO [ Read More ] about Social Accessibility, Funnel KPIs and Accelerated Mobile Pages

Google Updates, Business Listings Suspensions and CIA Design

Jan 30, 2021 Nick Cotton

In this week’s news: New guidance for business marketing, how to avoid GMB suspensions and even the CIA understands the importance of graphic design. [ Read More ] about Google Updates, Business Listings Suspensions and CIA Design

Mobile Gains, Twitter Verification and Experience is the New Market

Dec 18, 2020 Nick Cotton

In this weeks news: The holidays are dominated by mobile shopping, Twitter rolls out an improved process for verification and an argument for rethinking content marketing. [ Read More ] about Mobile Gains, Twitter Verification and Experience is the New Market

SEO History, Pre vs Post Purchase Marketing and Facebook News Subscriptions

Sep 4, 2020 Nick Cotton

In this week's news: Lessons from the past, break SEO into two and news publishers get an assist from Facebook. [ Read More ] about SEO History, Pre vs Post Purchase Marketing and Facebook News Subscriptions

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