A I Theft, SEO Opinions and There’s No “i” in Phone
Google AI Overviews = Theft? Court Ruling Sets Precedent
By Matt G Southern from Search Engine Journal
- “At the center of the controversy are Google’s newly launched “AI Overviews,” which are generated summaries that aim to directly answer search queries by pulling in information from across the web.”
- “The move sparked legal action in France, where publishers filed cases accusing Google of violating intellectual property rights by ingesting their content to train AI models without permission.”
- “The web has always relied on a balance between search engines and content creators. If that balance is disrupted without new safeguards, it could undermine the exchange of information that makes the internet so valuable.”
6 unpopular SEO opinions you need to consider
By Ryan Jones From Search Engine Land
- “With all that discussion, one can’t help but notice some recurring themes. Search engines are clearly evolving (very fast), but it seems like neither our mental models of search engines nor our philosophy of SEO have evolved as quickly.”
- “It’s not a level playing ground. Search engines are not a public utility and their rankings do not have to be fair and balanced. Legally, their rankings are still that search engine’s editorial opinion. A search engine’s responsibility is to its users. If the users aren’t happy, they won’t use the search engine (or click the ads!) anymore.”
- “Our next steps are clear. We need to focus on user intent and search engine intent: what they think their users want. It’s also a good time to start diversifying our businesses to be less reliant on one source of traffic.“
The End of ‘iPhone’
By Carlton Reid from Wired
- “Last week’s launch of more powerful iPads shows that, for now—and for this line of products at least—Apple is sticking with its long-in-the-tooth ‘i’ prefix. But how much time remains for this dotted relic of the Steve Jobs era, a lower-case vestigial tail with little modern relevance?”
- “‘That I came up with the ‘i’ in the original iMac makes people interested in what I say.’ Interestingly, however, Segall wants to kill his branding baby. He doesn’t think Apple should keep the prefix.
- “‘The ‘i’ needs to go,’ he says. ‘It’s now meaningless. Sure, [Jobs] built [Apple] around it, but remember, the ‘i’ has always been a sub-brand. There might be marketing experts who say Apple would be crazy to drop the prefix’”
- “‘We’ll never know what [Jobs] would have done had he lived longer. But he wouldn’t have been afraid to scrap the ‘i.’”
Nick Cotton is a project manager based out of Los Angeles, California. He’s got a background in the entertainment industry, and uses his talent at online messaging to extol the virtues of content marketing, interactive fiction and sentences measuring 280 characters or less.
FOLLOW