Lighter Fiber, Free Rides and Livestreaming Guidance

Here’s the news we’re talking about at the Zbra Studios water cooler. For all you TL;DR folks, we’ve provided key bullet points. Anyone looking for the full story can click on the link. Snapchat study shows brands are getting a free ride, if you can find them By Stewart Rogers From VentureBeat “…how do brands use Snapchat to engage with consumers, and is anybody really listening to what a brand has to say in its Snapchat stories?” “When you consider the different ways that brands can leverage Snapchat — via the expensive Discovery section, or through sponsored lenses and filters…

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